A premium Ferrari experience between Nantes and Lille
In April, our teams supported Charles Pozzi during two exclusive Ferrari Esperienza Pozzi events dedicated to the discovery of the new Ferrari Amalfi.
These premium experiences took place in exceptional venues: Château de Maubreuil near Nantes and Château de Beaulieu near Lille.
Designed as immersive and exclusive driving experiences, these Ferrari activations were created to offer selected clients and prospects a privileged introduction to the new Ferrari Amalfi in elegant and refined surroundings.
A tailor-made driving experience centered around the Ferrari Amalfi
For both Ferrari Esperienza Pozzi editions, every detail was designed to deliver a premium driving experience fully aligned with Ferrari standards.
Two specialized driving instructors were mobilized to supervise the road tests and ensure an experience worthy of the Italian luxury automotive brand.
Ahead of the events, our teams handled:
- Route scouting around each venue
- Selection of driving loops adapted to the Ferrari experience
- Optimization of the driving itineraries
- Operational preparation of the test drives
- Coordination of vehicle and guest rotations
The objective was to immerse guests into the Ferrari Amalfi universe through a smooth, dynamic and emotional driving experience.
More than 40 Ferrari Amalfi test drives completed
Throughout both Ferrari Esperienza Pozzi events, guests had the opportunity to discover the performance, design and driving sensations of the new Ferrari Amalfi.
Thanks to seamless organization and expert operational support, more than 40 test drives were successfully completed between Nantes and Lille.
The carefully selected driving routes around Château de Maubreuil and Château de Beaulieu highlighted:
- The road performance of the Ferrari Amalfi
- Ferrari’s signature driving pleasure
- Vehicle comfort and precision
- The emotional Ferrari driving experience
- Ferrari’s premium universe in exclusive surroundings
Expertise in premium automotive experiences
This new collaboration with Charles Pozzi highlights our expertise in organizing premium automotive experiences and exclusive customer driving events.
Our teams support luxury automotive brands and dealerships through immersive high-end experiences including:
- Premium driving experiences
- Exclusive customer events
- Automotive roadshows
- Vehicle logistics management
- Driving instructor supervision and route planning
- Luxury hospitality experiences
- Multi-site operational coordination
Our mission is to create memorable automotive experiences perfectly aligned with premium brand standards.
Thank you to Charles Pozzi and Ferrari teams
A sincere thank you to the Charles Pozzi and Ferrari teams for their trust during these two Ferrari Esperienza Pozzi events dedicated to the new Ferrari Amalfi.
These experiences provided guests with an exclusive driving immersion in exceptional locations.
FAQ – Ferrari Esperienza Pozzi and Ferrari Amalfi
What is Ferrari Esperienza Pozzi?
Ferrari Esperienza Pozzi is a premium customer experience organized by Charles Pozzi to showcase new Ferrari models through exclusive driving events.
Where did the Ferrari Amalfi events take place?
The two events were hosted at Château de Maubreuil near Nantes and Château de Beaulieu near Lille.
What was the role of the driving instructors?
Two specialized instructors supervised the test drives to ensure safety, guidance and a premium driving experience for all guests.
How many test drives were completed?
More than 40 test drives of the new Ferrari Amalfi were completed during the two Ferrari Esperienza Pozzi events.